The True Value of Fair Pay And the Risk of Getting It Wrong

Boards and CEOs rarely make bad remuneration decisions on purpose, but they often make them with incomplete data. In a market where leadership expectations are expanding faster than budgets, knowing what “competitive and fair” really means has never mattered more.

That’s why Brooker Consulting provides Executive and Board Remuneration Benchmarking, a research-led advisory service designed to give Boards clarity, confidence, and context when it comes to pay. We deliver this, drawing on market insights, data, and research tools shared across the Lawson HR Group. This provides our clients with access to an unparalleled evidence base while maintaining Brooker’s trademark objectivity and discretion.

Why remuneration matters

Remuneration decisions send powerful signals to your people, your peers, and the market. The right data ensures those signals say: we value leadership, we value fairness, and we value results.

Benchmarking helps you answer questions like:

• Are our remuneration frameworks aligned with the current market?
• Does our structure support performance and retention?
• Are we positioning our organisation to compete for the talent we need — not just the talent we have?

Our benchmarking approach

This isn’t a templated salary survey. It’s a tailored analysis built around your specific role, organisation, and sector.

Our process includes:

• Deep-dive role review, including scope, complexity, accountability, and market position
• Targeted benchmarking using validated data and research tools 
• Market insights drawn from comparable roles across aligned organisations
• Expert interpretation and clear, defensible recommendations for Boards and CEOs

The result? Evidence-based remuneration insights that inform leadership decisions and strengthen governance.

When to engage a Remuneration Benchmarking Review

Remuneration benchmarking adds value when you are:

• Reviewing CEO or Executive remuneration
• Conducting a Board or Non-Executive Director fee review
• Redesigning roles or planning for succession
• Navigating a growth or restructure phase
• Seeking independent validation of proposed remuneration

Each review is typically completed within four weeks, balancing thorough analysis with the pace of decision-making required at the Board level.

Data meets judgment

At Brooker Consulting, we believe data is only as powerful as the experience of interpreting it. Our benchmarking services combine market intelligence with human insight, ensuring your remuneration decisions are grounded, transparent, and future-focused.

This capability allows Brooker to deliver a seamless advisory experience — from defining a role, to benchmarking it, to securing the right leader to fill it. Because informed decisions build stronger organisations and stronger leaders.

If your Board or Executive team is preparing for a remuneration review or planning a new appointment, we’d welcome a conversation about how benchmarking can strengthen your decisions. Contact us today to start the process.